How to Communicate with Your Target Audience Beyond Social Media
Social media is a powerful tool that can help you reach your target audience – but it’s not the only tool in your arsenal.
Social media is a powerful tool that can help you reach your target audience – but it’s not the only tool in your arsenal.
Understanding where your product fits within a target market can be extremely valuable in dictating business trajectory.
The Canada-India Acceleration Program is designed to help women-led Canadian businesses grow their ventures through international expansion to emerging markets, like India. We do this by providing access to mentorship from global entrepreneurs and industry leaders, valuable resources and toolkits, meaningful connections to corporations, and the opportunity to pitch to investment panels. CIAP has two […]
The Canada-India Acceleration Program is a great option for scaling your business through tapping into the potential of emerging markets. Here’s our breakdown of potential avenues for supporting your business growth and where our program fits.
Sometimes, the country you are trying to penetrate adds more layers than you are prepared to peel. There are many additional considerations that come with establishing yourself as a woman business leader in a new market
In an emerging market a high internet adoption rate signifies an societal benefit as it transitions from a resource-based to a knowledge-based economy.
Research has shown that India’s economic growth could double in size within the next decade. This represents a huge opportunity for Canada-India partnerships and Canadian businesses looking to grow in general.
Expanding your startups into India more effectively by utilizing digital tools for marketing purposes. Here’s a toolkit we’ve curated to assist you.
It’s easy to get overwhelmed when confronting a large undertaking such as expanding to a new market, especially if one may not be very familiar with said market. In order to make this more approachable, let’s break down the key stages of our Soft Landing and Investment phases.
There are many considerations for Canadian startups when planning and preparing for your Indian expansion. Taking a closer look at some of them will allow you to better position your business for success once entering a new market.